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What is Lead Marketing?

Funnel Lead Marketing is revolutionising the way companies generate leads for their sales teams. We can devise bespoke multi-channel lead marketing campaigns which speak directly to your target profile. We can deliver opted-in, validated and fully engaged leads who will literally be waiting for your call.

Driven by the latest technology, campaigns are tracked and tested at every twist and turn. Banners, e-blasts, affiliates, co-registration – whatever the delivery channel, we will constantly monitor the performance and quality of the leads captured all the way to conversion.

To learn more Download the Whitepaper.

lead marketing

Quick Tips for Successful Leads

Lead generation might be the new kid on the marketing block, so to speak, but while combining the power of the internet with tried-and-tested DM practices, this new channel is premised upon an age-old sales adage: ‘Right person, right offer, right time.’

View our Top 10 tips for achieving lead marketing success.

 

publishers

Publishers

Funnel welcomes all publishers to contribute to our growing lead generation network. We carry an open-minded and forward thinking attitude to all types of lead generation, whether you are an independent, content based publisher or offer a more traditional co-reg path.

We use state-of-the-art lead management software to ensure all your leads are processed and validated transparently giving you the power to report in real-time exactly how much revenue you are earning from accepted leads.

Please get in touch with us to find out how we can turn your UK traffic and inventory into long-term sustainable revenues.

data management

Turning Data into Customers

Funnel Lead Marketing is part of The REaD Group plc, providing Data Asset Management solutions to the direct marketing industry. By allowing you to leverage greater insight and revenue from your customer files, Data Asset Management is as much a mindset as it is an offering - one which will save you time and money as well as increase response rates and profitability.

Our consultants can devise and co-ordinate integrated solutions encompassing everything from data cleaning, hosting and online management options through to list and insert opportunities, lifestyle analyses and prospect pools. Learn more about Data Asset Management.