Our Company

REaD UK's overriding aim is to help rid direct marketing databases of obsolete records. Responsible for coining the phrase 'suppression', the company has several successful market leading data management files for this purpose. 

The company is recognised and respected for its quality solutions, integrity and professionalism, always applying the ethos of quality over quantitiy.

Notable dates

1991: The REaD Group (UK) Ltd (now trading as REaD UK) was formed as part of The REaD Group plc

1992: From the start, the company was committed to providing accurate and non-assumed files and launched The Gone Away Suppression File (GAS), the industry's first verified source of data for Gone Away matching.  

2000: The Bereavement Register® (TBR), launched in 2000 and is now the leading product for deceased suppression. 

2002: A move into business suppression, notoriously difficult because of the number of data variables, resulted in the launch of The Business Suppression File (BSF).

2006: REaD UK releases TBR Daily - daily feeds of deceased records from The Bereavement Register®

2007: Launch of suppressiononline, providing access to B2C suppression products online

2007: REaD UK launched the first 'positive suppression' product called GAS Reactive which will provide the new address for an identified gone away and the new occupier.  

2009: Launch of myb2bonline, giving access to B2B data suppression and other data cleansing services online

2009: The REaD Group (UK) Ltd changes its trading name to REaD UK